SEO Pricing Guide: Elevate Your Online Presence
Are you curious about the cost of SEO services and how they translate into value for your business? At Commercial Genie, we believe in transparent and customer-centric SEO pricing that delivers exceptional results. This section will analyse the factors influencing SEO pricing, giving you insights to make informed decisions.
Table of content
What is the Price Range for Monthly SEO Services?
What is the Pricing for SEO Services on an Hourly Basis?
Exploring One-Time SEO Expenses
Illustrative SEO Plan Options
- Example Basic SEO Plan Pricing
- Enterprise SEO Plan Options
What Elements Impact the Cost of SEO Services?
What is the Price Range for Monthly SEO Services?
Monthly SEO Services: Investing for Success
Regarding monthly SEO services, the investment landscape can vary significantly. On average, the cost of partnering with a freelancer or a marketing agency for monthly SEO services is around $497/month. This figure emerges from extensive research conducted within the industry.
At Commercial Genie, we recognise that businesses have diverse needs and budgets. Small business owners, in particular, allocate an average of $500/month towards SEO endeavours.
While this budget is a common starting point, the range spans from $100 to $5,000 monthly. Our tailored SEO packages cater to various business sizes, ensuring you receive value that aligns with your investment.
What is the Pricing for SEO Services on an Hourly Basis?
If you’re considering hourly SEO services, rates typically range from $50 to $150 per hour.
Depending on the expertise and skills of the SEO professional, rates can vary. While some providers charge less, others command higher fees, offering specialised insights and strategies.
Exploring One-Time SEO Expenses
If you’re considering engaging an SEO company or consultant for specific SEO services, you’ll find that some providers offer individual services or one-time SEO projects. Typically, this involves an SEO audit or a single round of website optimisations without a long-term commitment.
An SEO audit is a comprehensive assessment of your website’s performance in terms of search engine optimisation—a health check-up for your website, if you will. Similar to how a doctor evaluates your physical health, an SEO audit scrutinises your website’s technical framework, content quality, and search engine visibility.
The primary objective of this audit is to pinpoint any issues that might impede your website’s ability to rank prominently on search engine results pages (SERPs). After completing the audit, you can choose to enlist the services of an SEO company or decide to handle the project in-house to save on expenses.
Typically, the average cost of an SEO audit falls in the range of $5,000 to $10,000 when collaborating with a reputable and experienced SEO agency.
Illustrative SEO Plan Options
Various companies offer a spectrum of SEO services, each differing in the extent and scope of services provided. To provide a clearer distinction between a basic SEO plan and an enterprise-level SEO campaign, let’s examine example pricing and offerings for a basic SEO plan:
- Example Basic SEO Plan Pricing
Basic SEO plans typically fall within the range of $250 to $3,000 per month and often encompass the following:
- Local or Regional Focus: Targeting specific geographic areas to enhance local visibility.
- Keyword Research (50-100 Keywords): Identifying and optimising for selecting relevant keywords.
- Analytics Setup & Configuration: Implementing tools for data tracking and analysis.
- Monthly Strategy Discussion: Collaborating on the monthly SEO strategy.
- Title Tag & Meta Tag Creation: Enhancing on-page elements for better search engine visibility.
- Internal Link Building (Crosslinking): Strengthening the website’s internal structure.
- Content Editing & Optimization: Improving existing content for SEO performance.
- Basic On-Site Optimization: Addressing fundamental on-site SEO elements.
- Monthly Custom Report: Providing detailed monthly performance reports.
- Monthly Review Call: Discussing progress and strategies regularly.
These basic SEO plans are suitable for businesses looking to establish a solid online presence and generate local or regional visibility.
- Enterprise SEO Plan Options
For larger enterprises with ambitious SEO goals, enterprise-level SEO plans are available. These comprehensive plans can range from $5,000 to $25,000 or more per month, and they typically encompass the following extensive set of services:
- Competitive Keywords / Nationwide Focus: Targeting highly competitive keywords and expanding the focus to a nationwide or global scale.
- Keyword Research (500+ Keywords): Identifying and optimising for an extensive range of keywords.
- Analytics Setup & Configuration: Implementing advanced analytics tools for thorough data analysis.
- Monthly Strategy Discussion: Collaborating on the strategic direction of the SEO campaign.
- Title Tag & Meta Tag Creation: Crafting and optimising on-page elements for maximum search engine visibility.
- Technical SEO (Robots.txt, Sitemap, etc.): Fine-tuning technical aspects of the website, including robots.txt and sitemaps.
- Speed Optimization / Image Optimization: Enhancing website loading speed and optimising images for performance.
- Internal Link Building (Crosslinking): Strengthening the website’s internal structure for improved navigation.
- Content Creation, Optimization & Editing: Developing high-quality content, optimising existing content, and ensuring editorial excellence.
- Advanced On-Site / Code Optimization: In-depth optimisation of on-site elements and code for SEO effectiveness.
- Offsite Link Building: Building authoritative external backlinks to boost domain authority.
- Conversion Optimization: Improving the website’s ability to convert visitors into customers.
- AB / Variation Testing: Conduct split testing and variation testing for optimisation.
- Heat Map / Usability Reports: Utilizing heat maps and usability reports for data-driven improvements.
- Monthly Custom Report: Providing comprehensive, customised monthly performance reports.
- Monthly Personalized Review Call: Hosting personalised review calls to discuss progress and strategies.
These enterprise-level SEO plans are ideal for large businesses seeking to dominate highly competitive markets and achieve substantial online growth.
What Elements Impact the Cost of SEO Services?
Agency vs. Freelancer
The choice between partnering with an agency or a freelancer impacts pricing. Agencies tend to charge more due to their resource-intensive approach, offering a wide range of services. However, individual freelancers can provide personalised attention and cost-effective solutions.
Skills and Specialties
Specialised skills like coding or niche expertise can influence pricing. SEO professionals with unique capabilities may command higher rates, reflecting their added value.
Results and Experience
Experience is a valuable asset in the SEO realm. Providers with proven track records often charge premiums for their expertise backed by tangible results. Our approach at Commercial Genie blends experience and innovation, ensuring we deliver impactful outcomes.
Types of Services Offered
The range of services included in an SEO package also affects pricing. Services like link building, e-commerce SEO, and enterprise SEO command higher fees due to their complexity. Conversely, tasks like Google My Business management and social media oversight are more cost-effective.
At Commercial Genie, we take pride in our holistic approach to SEO pricing. We create bespoke solutions that cater to your business needs while embracing emerging trends in the digital landscape.
Your SEO Journey with Commercial Genie
Navigating the world of SEO pricing requires careful consideration. Our team is dedicated to providing you with transparent insights, customised strategies, and innovative approaches to elevate your brand’s online presence. Contact us today to embark on a transformative SEO journey that aligns with your goals.
